You didn't start this for the captions.
You started it for the work you actually love. I'll take social media off your plate so you can get back to that.
Hi, I'm Betty.
I've spent close to a decade figuring out what actually makes someone stop scrolling, so you don't have to guess anymore, or spend your evenings staring at a blank caption box.
Less guessing. More time back.
Running a small business or startup.
You're already wearing ten hats. Social media doesn't need to be the eleventh. I'll keep your page consistent and sounding like you, even the weeks you barely have time to think about it.
Building something in SaaS.
Your product is complex. Your posts don't have to be. I turn what you've built into content that people who aren't technical still get, without losing the ones who already are.
Working in fintech or financial services.
This one's close to home for me. I've worked in banking and studied economics, so I know how to talk about money accurately, and still make it feel like a person wrote it.
◆ my specialtySo you know exactly what you're handing over.
- Content strategy: what to post, when, and why
- Video editing, from raw footage to finished, scroll-ready cuts
- Copywriting: captions, hooks, and bios that sound like a person
- Scheduling and publishing across platforms
- Boosting and light paid support to extend reach on top posts
- Monthly reporting in plain language, not a dashboard dump
Your evenings are yours again.
No more scrambling for a caption at 11pm because the week got away from you.
Nothing goes up without a reason.
Every post has a hook, a real audience in mind, and a point, not just a slot to fill.
You're never left wondering.
Real updates, real answers, however you'd rather talk, email or DM.
You don't have to take my word for it. Here's what past clients actually said.
"The main news is the new video trailers for The Eden Paradox, designed by Betty at Atomic Shelf... I'm really pleased by the videos, Betty is talented!"
"Thank you for showing up and doing even more than you promised. I appreciated the care you took in finding selections."
"We sold 10 books during the campaign, 6 digital and 3 paperback. Honestly feel like if we kept going, we'd get even better results."
"I posted it two days ago and only got four views. Boosted it yesterday, and now it's at about 13,000 views, 460 likes, and over 200 comments. That's what I'm most happy about."
Starter
- 1–2 platforms
- 8–12 posts a month
- You send the photos, I write the captions and schedule everything
- 15 minutes a day on comments
- Monthly report
Growth
- 2–3 platforms
- 12–16 posts a month, including 1–2 short videos edited from footage you send
- Captions and basic graphics
- 15 minutes a day on comments and DMs
- Monthly report
Full Partner
- Up to 3 platforms
- 20+ posts a month, with weekly video editing from footage you send
- Captions and custom graphics
- 15 minutes, twice a day, on comments and DMs
- Monthly report and a 15-minute check-in call
- Two rounds of revisions on every piece
You send a note.
Tell me about your brand, and we'll kick off the conversation from there.
I reply the same day.
With a direct plan for your account.
We start.
Everything can move by email or DM, whatever's easiest for you.
Ready when you are.
Tell me a bit about your brand. That's honestly all I need to get started.